Sportsman Boats Announces Dealer Awards for MY2021

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Sportsman Boats Announces Dealer Awards for MY2021

Sportsman Boats proudly announces this year's top dealers for sales, service and CSI.

August 9, 2021
Cover image for the post Sportsman Boats Announces Dealer Awards for MY2021

Summerville, SC: Each year Sportsman Boats celebrates the top selling dealers across the dealer network. The awards are broken down into three categories, Top 10 dealers, highest market share and highest customer satisfaction rating. The announcement for the 2021 Model Year winners took place on July 26, 2021, in Key Largo, Florida during the company’s dealer meeting. Sportsman Boats is proud to release the following results.


Top Ten Elite Dealers

The Top Ten Elite Dealers are awarded based on the dealership’s total wholesale capital contribution.

“Our customers deserve the best dealers in the country. Each year we partner up with top-quality and reputable dealers that elevate our customer experience.” -Richie Rodgers, Director of Sales

In alphabetical order:

Erickson Marine-Sarasota, FL

Visit the Erickson Marine Website

Gulf Coast Boating Centers-Fort Walton Beach, FL

Visit the Gulf Coast Boating Centers Website

LMC Marine-Houston, TX

Visit the LMC Marine Website

Oyster Cove Boatworks-Gloucester, VA

Visit the Oyster Cove Boatworks Website

Thunder Marine-St. Petersburg, FL

Visit the Thunder Marine Website


Top Five Elite Dealers

In alphabetical order:

Backwater 2 Bluewater - Jacksonville, FL

Visit the Backwater 2 Bluewater Website

Gulf Shores Power Sports and Marine - Gulf Shores, AL

Visit the Gulf Shores Power Sports and Marine Website

Hanckel Marine - Charleston, SC

Visit the Hanckel Marine Website

The Boat House - SW Florida

Visit the The Boat House Website


#1 Overall Dealer

Riverside Marine-Essex, MD

Visit the Riverside Marine Website

The Riverside Marine team receiving their top dealer award with the Sportsman executive team including Tommy Hancock, Russ Tomlinson, Richie Rodgers, Victor Gonzalez, Aaron Dumont and Bryan Greenwood.

About Riverside Marine

“Welcome to Riverside Marine, where our mission is to educate everyone who enters our doors to the fun and experience of the boating lifestyle. We pride ourselves on being a no-pressure, relaxed shopping environment, where there is a boat for every budget!”

“Riverside has been a Sportsman dealer since the very beginning. We are proud of our partnership with them and we look forward to many years to come” -Richie Rodgers, Director of Sales


Customer Satisfaction Award

The Customer Satisfaction Award is granted to the dealership with the highest overall sales & service Customer Satisfaction Index (CSI) scores.

“Customer Service is a top priority here at Sportsman. We believe that by building a quality product and supporting our customers every step of the way, everyone will have the best experience possible.” – Victor Gonzalez, Director of Marketing

The winner of the Model Year 2021 Customer Satisfaction Award is:

Sportsman’s Choice-Myrtle Beach, SC

Visit the Sportsman’s Choice Website


Market Share Achievements

Market Share Achievements are awarded to dealers that have attained the number one position in their prescribed area. This number is calculated based on registered units and accounts for the Center Console & Bay Boat market from 20-35ft.

“Our Dealers are the first line of communication with the Sportsman customer. We rely on this partnership to ensure we can maintain high customer satisfaction and our World-Class status.” -Shaun Reale, Sportsman Regional Sales Manager - Gulf Coast

36% - Action Marine – Dothan, AL
Visit the Action Marine Website

21% - Sportsman’s Choice – Myrtle Beach, SC
Visit the Sportsman’s Choice Website

18% - Backwater 2 Bluewater – Jacksonville, FL
Visit the Backwater 2 Bluewater Website

11% - The Boat House – Naples, FL
Visit the The Boat House Website

10% - Erickson Marine – Sarasota/Bradenton, FL
Visit the Erickson Marine Website

8% - McDuffie Marine – Lake City, FL
Visit the McDuffie Marine Website